About Betting in Australia

We are an independent team of researchers, journalists and data analysts committed to publishing accurate, verified statistics and news about gambling in Australia. We do not accept advertising or funding from gambling operators.

Why We Built This Site

Australia is the world's highest per-capita gambling nation, yet reliable, independent data is scattered across dozens of government reports, academic studies and state-level publications. We built Betting in Australia to put it all in one place — properly sourced, clearly explained, and free of commercial influence.

🔬

Research-Backed Statistics

Every statistic on this site links to a primary source — government data, peer-reviewed research or official regulatory publications. We do not republish numbers without verifying their origin and context.

🗞️

Independent Journalism

Our editorial team covers gambling regulation, policy reform and industry news with the same rigour applied to our data. We follow no operator's agenda and accept no sponsored content of any kind.

🛡️

Harm Awareness

This is not a promotions site. Alongside statistics, we publish information about gambling harm, self-exclusion tools and support services — because the data tells a story that cannot be ignored.

Who Writes for Betting in Australia

Our contributors combine backgrounds in public policy research, investigative journalism and sports media. Every piece is written by a named author, reviewed by our senior editor, and updated whenever new data becomes available.

James Morrow, Lead Data Analyst
Lead Data Analyst

James Morrow

B.Sc. Statistics, University of Queensland · 12 years in gambling research

James has spent over a decade working at the intersection of public health data and gambling policy. He contributed to multiple editions of the Australian Gambling Statistics, worked as a consultant for state-level regulatory bodies, and spent three years as a research associate at the AIHW. He oversees all statistical content and the site's data methodology.

Gambling Statistics Public Health Data EGM Research State Revenue
Sarah Kowalski, Senior Journalist
Senior Journalist — Gambling & Regulation

Sarah Kowalski

M.A. Public Policy, University of Melbourne · 8 years covering gambling law

Sarah has covered Australian gambling legislation and harm reduction for eight years, writing for national publications and contributing to parliamentary submissions on online gambling reform. Her work has been cited in Senate committee hearings on wagering advertising, and she has a particular focus on the social consequences of the industry's digital expansion.

Gambling Regulation Federal Policy Harm Reduction Online Wagering
Tom Pascoe, Sports Betting Correspondent
Sports Betting Correspondent

Tom Pascoe

B.A. Journalism, RMIT University · Sports media and wagering specialist

Tom has written about Australian sports betting markets and wagering economics for some of the country's leading sports media outlets. A lifelong AFL follower based in Melbourne, he brings practical knowledge of how betting markets move around Australian football, horse racing and cricket, and covers the ongoing debate around advertising reform.

Sports Betting AFL Markets Horse Racing Wagering Economics
Liam Thorne, Senior Editor
Senior Editor & Fact Checker

Liam Thorne

B.A. Economics, University of Sydney · Former financial journalist · 15 years in media

Liam oversees all editorial output at Betting in Australia. Before joining the site, he spent fifteen years in financial and investigative journalism with a focus on regulated industries, consumer harm and corporate accountability. He is responsible for fact-checking every article published on this site before it goes live — verifying source citations, checking statistical claims against primary data, and ensuring editorial standards are consistently maintained. Liam does not write news pieces; his role is purely editorial oversight.

Editorial Oversight Fact Checking Source Verification Regulated Industries

How We Work

Every piece of content on Betting in Australia follows a consistent editorial process designed to ensure accuracy, transparency and independence.

Primary Sources Only

We source statistics exclusively from government bodies, academic institutions and peer-reviewed publications. We do not cite secondary aggregators or industry-funded research without disclosure.

Named Authors on Every Page

Every article and statistics page carries the name of the writer who produced it, along with their credentials. Anonymous content is not published on this site.

Independent Fact Checking

All content is reviewed by our Senior Editor before publication. Statistical claims are checked against the cited primary source. Errors, once identified, are corrected promptly with a visible correction notice.

Regular Data Updates

Australian gambling statistics are published annually by QGSO and state regulators. We update our data pages within two weeks of each new release. Each page carries a "Last Updated" date so readers know how current the data is.

No Operator Funding

We do not accept advertising, affiliate revenue, or sponsored content from gambling operators, wagering companies, or any commercially interested party.

Corrections Policy

If you believe a statistic or factual claim on this site is incorrect, contact us at editorial@betinaustralia.com. We investigate and respond within five working days.

A Note on Independence

Betting in Australia was built because accurate, independent data about Australian gambling is genuinely hard to find in one place. Government reports are scattered, academic research is paywalled, and much of what ranks highly in search results is produced by operators or affiliates with a financial stake in what you read.

We have no such stake. We do not earn money when you sign up to a betting site. We do not receive payments for favourable coverage. The statistics we publish are the same whether they reflect well or badly on the industry.

If you have questions about our funding, sources, or editorial process, contact us at editorial@betinaustralia.com.

Where Our Data Comes From

The following organisations are our primary statistical sources. All are government bodies, independent academic institutions or officially recognised research centres.

Get in Touch

We welcome corrections, data tips, research collaboration inquiries and press enquiries. We do not accept unsolicited guest posts or sponsored content.

For editorial enquiries, data corrections or research collaboration, reach out directly. We aim to respond within five working days.

📧 editorial@betinaustralia.com

Please note: we do not respond to link exchange requests, affiliate proposals or advertising enquiries.